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Author: Madhu Kesavan

Madhu Kesavan is the Founder & CEO of Way2Smile Solutions, a globally recognized digital transformation company empowering enterprises and governments in their digital journey. With 20+ years in the IT market, he makes his vision for a sustainable future come true by leveraging technology.
Why is Flutter a preferred platform for iOS and Android App ?

Why is Flutter a preferred platform for iOS and Android App ?

Reading Time: 5 minutes With Smartphones being omnipresent in the contemporary world, mobility solutions are the order of the day. Businesses, regardless of whether they are start-ups or large enterprises, are required to take the mobile route. Amid various mobile operating systems, Android and iOS are clearly the leaders, powering more than 90% of the global smartphones. Entrepreneurs, in their pursuit of capturing market share, need to ensure their mobile apps are capable of running on both these major platforms. Here’s where cross-platform mobile…

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Scope of Enterprise Mobility Solutions in 2019

Scope of Enterprise Mobility Solutions in 2019

Reading Time: 5 minutes Technological advancements, especially in the field of mobile technology has transformed the way people interact, work and perform various functions. Regardless of the size, business model or scalability, global business organizations are found to jump into the bandwagon of enterprise mobility. High competition and changing trends in the business environment necessitate business owners to opt for this in order to achieve improved communication and collaboration, while increasing productivity and efficiency. Enterprise Mobility Management – The Fundamentals The collective set of…

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How to Increase User Retention with Mobile App Onboarding?

How to Increase User Retention with Mobile App Onboarding?

Reading Time: 6 minutes Mobile Apps popularity is always on a high among users and this has encouraged many of the start-ups and SME’s to take advantage by building personalised mobile apps. Naturally this has produced a lot of business and high demand for Mobile Apps Development Companies. While considering the start-ups achieving business success is inveterately the order of the day. This presents the need for business apps to be intricately designed and behave to be immensely interactive and engaging within mobile users….

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Proven methods to reduce the App Development costs without compromising quality

Proven methods to reduce the App Development costs without compromising quality

Reading Time: 7 minutes Many businesses began to produce more profits once smartphones and tablets got more popular in the market, and mobile app development is playing a key role in this fast-growing world. Mobile application development is a popular method of creating software. Many firms have begun to develop a career with mobile apps, which are expected to generate $318 billion in revenue by 2020. In comparison to the previous year, this was an increase of more than $60 billion. According to Statista’s…

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Factors That will Affect Your App Development Costs

Factors That will Affect Your App Development Costs

Reading Time: 5 minutes Mobile app development cost finds a prominent place in the top budget factors in any global business organization today.  With over 86% of users’ mobile time being found to be spent on mobile apps, there’s little or no wonder that almost all the enterprises across the world are increasing their investments and focusing on factors related to cost of creating an app. While this tendency is nearly omnipresent, the problem with efficiently executing the mobile app development process is with…

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Top 10 Trusted Augmented Reality (AR) and Virtual Reality (VR) App Development Companies in Chennai [Recently Updated!]

Top 10 Trusted Augmented Reality (AR) and Virtual Reality (VR) App Development Companies in Chennai [Recently Updated!]

Reading Time: 7 minutes In general, Virtual Reality Apps have lot of benefits to mobile users in today’s world of mobility. While judging its true sense it has already become an established technology in many industries and businesses. Virtual Reality and Augmented Reality are categorised into the Gaming Sector and their popularity and attraction is always kept on high stake among app developers. Also, there are many companies who actively engage and involve in production of VR Apps, while Start-ups too have begun to…

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Top 5 Mobile App Ideas that you should leverage for your business to grow in 2023

Top 5 Mobile App Ideas that you should leverage for your business to grow in 2023

Reading Time: 5 minutes   Today, mobile apps have become irreplaceable as they assist businesses to identify the pain points of customers in real-time and offer them the best possible solutions. Organizations all over the world are trying to predict new use cases for mobile apps that can differentiate their business from the rest of the competition. In this race to top the mobile app market, many startups, enterprises, SMEs, and governments are trying their best to figure out innovative ideas that will…

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Top Trending Industries that can benefit from Mobile Apps

Top Trending Industries that can benefit from Mobile Apps

Reading Time: 7 minutes In today’s business scenario a majority of the industries are investing a large sum in developing strategies and achieving the competitive edge over the others. It is with technology that industries are heavily depending upon to simplify their complex nature of business operations and then offer quick solutions. Mobile Apps in this way an innovative technological tool that can benefit every business models. It is also a reason for why the many no of industries are opting for acquiring mobile…

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Making the Most of Your Full-Stack Development Partnership: A Guide for IT Managers

Making the Most of Your Full-Stack Development Partnership: A Guide for IT Managers

Reading Time: 6 minutes Thinking to hire an outsourced team to develop your app? Great choice!  In order to launch a business within a limited budget, outsourcing software development is a common practice. A startup may find outsourcing to be more cost-effective than hiring in-house developers, who need workspace and regular salaries. But selecting the best IT staffing solution for your company presents the real challenge. As time goes on, it has become evident that outsourcing software development may lower costs and speed up…

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How Cloud Computing can change the Traditional Business Operations?

How Cloud Computing can change the Traditional Business Operations?

Reading Time: 5 minutes  In general, most of the trendsetter changes in technology are least-likely understood within the IT World and also lack experimentation for results. Organizations happen to follow a wait and watch policy only to leave the technology trend lackadaisical and forward it to the masses for utility purposes. However, there are a few business transformations like mobile app development, cloud computing solutions, and cloud providers that can significantly benefit businesses through cutting costs, improve employee operations, and resolve office related…

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