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Author: Madhu Kesavan

Madhu Kesavan is the Founder & CEO of Way2Smile Solutions, a globally recognized digital transformation company empowering enterprises and governments in their digital journey. With 20+ years in the IT market, he makes his vision for a sustainable future come true by leveraging technology.
How Cross Platform App Development will reshape the future?

How Cross Platform App Development will reshape the future?

Reading Time: 5 minutes The modern world is rapidly advancing in terms of mobile technology. Mobile devices have grown in popularity as people’s lifestyles have changed. In the coming years, mobile devices will overtake desktops in usage (67.1 percent). Since almost everyone now owns a smartphone or a tablet, custom mobile applications are quickly becoming a necessity for many businesses. Along with people, mobile businesses and service providers strive to incorporate mobile devices in order to meet market demand. There was a time when…

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The Flutter App Development Process in MVP: How Does It Work?

The Flutter App Development Process in MVP: How Does It Work?

Reading Time: 5 minutes Introduction In the world of mobile apps, creating a Minimum Viable Product is all the buzz. And Flutter seems to be at the helm of this conversation. In several ways, Flutter makes it easier to create MVPs, that are also affordable. The accessibility of widgets makes creating an app with Flutter simple and updates can be smoothly incorporated by developers. Even while choosing the ideal business platform for creating cross-platform software, Flutter comes up first. Mobile app developers have discovered…

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What Are the Steps to Upload an App to the Google Play Store?

What Are the Steps to Upload an App to the Google Play Store?

Reading Time: 7 minutes If you are a digital-first company looking to reimagine your brand’s digital presence, you have no idea the kind of impact google play and mobile applications can have on your business. Consumers around the world are on their smartphones and to keep them interested, almost every company, including retail outlets, looks to leverage google play and mobile apps.  An app from the Google play store can be the ideal channel for reaching billions of people. Although making yourself accessible to users…

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Why Is It Important to Create a Successful Mobile Apps for Startups?

Why Is It Important to Create a Successful Mobile Apps for Startups?

Reading Time: 6 minutes  Did you know that over 42% of small businesses have already developed a mobile app? Mobile apps have become one of the most effective tools for businesses to connect with their target audience in today’s competitive landscape. With smartphones becoming ubiquitous and the market continuing to expand, it’s essential not to fall behind. To succeed in business, you need to engage with your customers where they are spending the majority of their time – on their mobile phones. In…

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The Role of Big Data Analytics in the Travel and Tourist Industry

The Role of Big Data Analytics in the Travel and Tourist Industry

Reading Time: 5 minutes Big data has been the most promising technology in this era. All the major industries have adopted Big Data Analytics to make their business operations hassle-free. Among the industries, the most profitable one is Travel and Tourism.  This is going to be a never-ending industry that will have continuous profits. So, how has Big Data Analytics disrupted the Travel Industry? As one of the top-rated Digital Transformation Consultants, we have discussed them in detail in this blog. Impact of Big Data…

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Why not having a business app can be Fatal for your Startup?

Why not having a business app can be Fatal for your Startup?

Reading Time: 4 minutes The Resonance of Startup Ecosystem Your curiosity to know “Why not having a business app can be fatal for your startup,” is legit. In a country which is briskly pacing itself to become a nascent startup ecosystem, it is an imperative for the entrepreneurs to innovate and be vigilant with every sigh. The classical tech-biz digest from Way2Smile focuses on two celestials of the business universe: A Startup & its Top Business App The Math Involved A Startup is nothing more than…

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iOS App Development Checklist for Enthusiasts

iOS App Development Checklist for Enthusiasts

Reading Time: 3 minutes In a world where even, the world map (when converted into musical notes) makes up a tune, creating iOS applications has to be specific and systematized. The flexibility and pervasiveness of all Apple devices allows designers to blow life into their vivid thoughts and showcase them for a huge base of customers. Within a development landscape so happening, innovative engineers are attempting all kinds of applications and business ideas-all out of the box. Thus, it becomes imperative to span through an iOS app…

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Why Xamarin is the best for Cross-Platform App Development?

Why Xamarin is the best for Cross-Platform App Development?

Reading Time: 4 minutes Xamarin – the Best for Cross-Platform App Development. Why? There has been an increasing use of mobile applications since last few years in the world; this trend is expected to continue and even intensify greatly in the future. Entrepreneurs and business organizations across the globe have been leaning heavily on Mobile App Development Companies; more focus is being given to cross-platform app development, of late. Thinking of creating an app that runs on multiple platforms – as is the norm…

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Reasons Why Everybody is Using Cloud Mobile Apps

Reasons Why Everybody is Using Cloud Mobile Apps

Reading Time: 3 minutes Increasingly more number of organizations opt for cloud-based business apps. Not without reason. These prove easy to manage, distribute, and integrate. The security risks presented by cloud mobile apps are also lower when compared with native apps. Apart from providing benefits in terms of agility, cloud mobile apps offer an effective way of controlling shadow IT. How Does the Cloud Mobile App Gain Considerable Significance? There are countless apps that compete on various app stores for gaining space on consumers’ mobile…

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Common Challenges While Developing Android or iOS App with Blockchain

Common Challenges While Developing Android or iOS App with Blockchain

Reading Time: 5 minutes You might at times wonder that what the Blockchain technology is all about and if you are still ignorant about it, then the following information can be of real help to you. Blockchain is nothing but a series of recorded data that are managed and operated by a group of computers. Any individual entity cannot be the owner to that particular series. And each of these blocks of data are embedded or clustered to each other by the means of…

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