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Author: Madhu Kesavan

Madhu Kesavan is the Founder & CEO of Way2Smile Solutions, a globally recognized digital transformation company empowering enterprises and governments in their digital journey. With 20+ years in the IT market, he makes his vision for a sustainable future come true by leveraging technology.
Reasons that make Cloud-Based Mobile Apps a Good Business Investment

Reasons that make Cloud-Based Mobile Apps a Good Business Investment

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Reading Time: 5 minutes More than half of the world’s enterprises are focusing on building their mobile applications strategy and roadmap based on cloud application development platforms.  Tech-savvy enterprises stay ahead of the competition with cloud-native applications. Taking their business operations to unprecedented heights is possible because of the innovations and revolutions in cloud technology today. Mobile app cloud services are much sought-after for the same reason. Motivating Factors For International Businesses To Use Cloud-Based Mobile App Development Mobile cloud computing allows individuals and…

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Explore the latest iOS updates and iOS app development trends for 2023

Explore the latest iOS updates and iOS app development trends for 2023

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Reading Time: 4 minutes  The latest iOS update is on the top of the list of influencing factors for the iOS app development trends for 2023 since it has always offered exquisite features & updates. We all know that Apple’s latest iOS 16 updates was rolled out on September 12, 2022, which improved the overall design and development quality of apps, including its digital wallet “Apple Pay”, health and fitness, Maps, AI chatbot “Siri” and much more. iOS app development trends are getting better…

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Top reasons for choosing kotlin app development
Top Reasons for Choosing Kotlin for Android App Development Services

Top Reasons for Choosing Kotlin for Android App Development Services

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Reading Time: 6 minutes  Few languages are as efficient and user-friendly as Kotlin for anyone developing an Android app today. Uber, Pinterest, and Square are among the top businesses that have shown confidence in Kotlin. Kotlin is loved by both developers and Android app development companies because it is a highly compatible option for app development. In fact, according to some global reports, Kotlin is increasingly becoming more popular among Android developers. As a result of its greater safety than Java, Kotlin has…

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Digital Transformation Technologies that will dominate Enterprises in 2023

Digital Transformation Technologies that will dominate Enterprises in 2023

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Reading Time: 6 minutes The everyday use for Digital Technology is always seen to be on the exponential raise that in 2023 it is even going to progress further and trending. The significance of this digital transformation is that it would create synergy and thus follow only selective technologies for the enterprise transition to happen. Predominantly it is the stability in digital transformation that results to the instant success of any enterprise’s digital journey. We have prepared this 16 steps of digital transformation process…

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The Best Ways to Make your Mobile Application Standout In A Competitive Marketplace

The Best Ways to Make your Mobile Application Standout In A Competitive Marketplace

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Reading Time: 4 minutes Mobile apps are really becoming competitive today, and there are more and more opportunities growing for businesses to stay unique in the marketplace. Your mobile application is the first point of contact with your audience. It’s the place where they can find out more about your business, ask questions, and make purchases. In order to stand out from the crowd, you need to make your application easy to use, useful for your target audience, and also be open to their…

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Top Disruptive Technologies that will shape up our Future

Top Disruptive Technologies that will shape up our Future

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Reading Time: 6 minutes  Honestly, we are so excited about our future. The innovation cycle is what raises the bar whenever we think about the future. The second half of the 20th century was a crucial period for humanity as they formed a unified system that let them envision a future for the whole earth rather than being divided as countries. Though many countries took that with a pinch of salt, we are reaping the benefits of the efforts made by our previous…

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How can Digital Twins Drive Healthcare Transformation?

How can Digital Twins Drive Healthcare Transformation?

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Reading Time: 6 minutes  The Healthcare industry is now marching towards digital technologies to get transformed. One such thing is Digital Twins which is most prevalent in healthcare. The major role of Digital twins here is to change the clinical process and enhance medical care. In this blog, we have discussed how digital twins can take the health industry to the next level!   Digital Twins in the Healthcare Industry: The COVID situation has played and disrupted most of the businesses currently. In…

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Shocking Facts You Did Not Know About Lead Management

Shocking Facts You Did Not Know About Lead Management

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Reading Time: 6 minutes Leads are the people who appear to be interested in your company’s products or services. Generating leads proves to be one of the most important factors in running any businesses. Regardless of whether you run a small business or a large corporation, the ability to secure as many leads as possible is vital.  Moreover, managing them in an efficient manner is equally essential to achieve business success. Lead management is the process of receiving leads from various sources and handling…

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Top Trending Industries that can benefit from Mobile Apps

Top Trending Industries that can benefit from Mobile Apps

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Reading Time: 7 minutes In today’s business scenario a majority of the industries are investing a large sum in developing strategies and achieving the competitive edge over the others. It is with technology that industries are heavily depending upon to simplify their complex nature of business operations and then offer quick solutions. Mobile Apps in this way an innovative technological tool that can benefit every business models. It is also a reason for why the many no of industries are opting for acquiring mobile…

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Top 5 Mobile App Ideas that you should leverage for your business to grow in 2023

Top 5 Mobile App Ideas that you should leverage for your business to grow in 2023

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Reading Time: 5 minutes   Today, mobile apps have become irreplaceable as they assist businesses to identify the pain points of customers in real-time and offer them the best possible solutions. Organizations all over the world are trying to predict new use cases for mobile apps that can differentiate their business from the rest of the competition. In this race to top the mobile app market, many startups, enterprises, SMEs, and governments are trying their best to figure out innovative ideas that will…

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